This is a very unique formula that combines Hyaluronic acid with Ceramides- Hyaluronic acid is found naturally in our skin between our skin cells. Because of its amazing ability to hold water (1000x its own weight) it helps cushion the cells while ceramides provide a waterproof protective barrier and maintain the skins water retention capacity. This results in the skin being able to hold moisture in and keep dirt, bacteria, pollution and other harmful chemicals out. In combination it’s plumping, firming, hydrating, deeply moisturising and lubricating for the skin cells. (Hyaluronic acid is also such a large molecule it's hard to get into the skin (rollering with it is good) but because of its largeness taking it internally is great!)
ANP Pilot study has shown that Skin Moisture Lock
Increased hydration by 64%
Improved wrinkle depth by 28%
Improved skin integrity by 20%
Improved skin smoothness by 20%
(Based on 12 participants, over 12 weeks, aged 30-61, 1 male 11 women)
Why we love ANP. They strive to reflect the best ethical practice because they care for the environment. Their packaging is fully recyclable, even down to the vegetable ink they use to print. They use internal trials (they trial and re trial) and must see significant positive change before ever going into production (most are 4 years). They test each individual ingredient themselves and the final product 3 times over 9 months. They work by optimum daily amounts, not recommended, meaning they feed every organ 100% including your skin (the last one on your body's importance list), wow. They are encased in quality plant cellose capsules (no plastic which is commonly used in other brands can you believe it!) They also disintegrate in less that 30 minutes too. They list ALL the ingredients (not industry standard). They are free from artificial preservatives, colours, flavourings, PCBs and fillers with no added sugar, salt, soya, wheat, gluten, yeast, lactose or dairy products. Where possible they use organic ingredients, and are vegan and vegetarian friendly where they can be. YAY.
